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More Self Publishing Tips
Store Discounts
A few items to be aware of for your publishing business. When you are dealing with bookstores, they will want an up to 55% discount off the retail price of the book. From what is left over, you need to pay your printer, and you get what is left.
You might be able to get that discount down to as low as 20%, but often then, the book store will not consider you. It can be a balancing act to figure out what is your best option.
Returns
Another thing to consider is when you distribute to book stores, they will ask you if you will accept returns. If you say yes, they can return any books they purchased to you, and not only will you have to refund them the money, but you will also have to pick up the shipping charges. You can say no, and for the small publisher, this may be your best option, but then again, if you say no, the stores may not deal with you.
What some companies do is set aside some money in their budget to pay for these possible costs, or, they just say no.
Come back soon for more self publishing tips, or check out Sassy Sunflower Books for more information.




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